‘Civil War’: Artificial Intelligence tools make mistakes in creating images, trigger uncivil war. Know in – The Economic Times

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An uncivil war over the ‘Civil War!’ An advertisement generated by Artificial Intelligence has created controversy for several reasons. According to ‘The Hollywood Reporter’, in an advertisement campaign launched on Instagram, many landmark buildings have been shown as destroyed in the war. It shows a shattered Las Vegas Sphere, wreckage in Miami, and refugee boats on the Chicago River next to the distinctive Marina Towers.

5 Images

The controversy surrounds five images that tease postapocalyptic scenes in major US cities, torn apart by the conflict. These include the Sphere in blackened wreck amid a smoldering Las Vegas, a floating gun unit in a lake outside Los Angeles, troops on patrol in San Francisco, a Miami street in ruins and tour boats full of refugees on the Chicago River. These images depict the destruction caused by the war.

Scenes not shown in the film

But none of these scenes has been shown in the movie. These images have been used to lure the cinema lovers and moviegoers.

Errors in AI-generated images

Secondly, many errors have been committed while creating these images with the help of the AI. It can be understood by the fact that in reality the two Marina Tower buildings in Chicago are on the same side of the river, but they have been shown on the opposite sides in the AI-generated image. Similarly, a giant swan has been shown in the Los Angeles lake. Perhaps the ad team wanted to show a paddle boat, but the AI tool has failed them and created this swan. In yet another image, a car with three doors has been shown among the wreckage.
The ad campaign team has used these images as physical posters on Instagram.

‘Civil War’ Opens with $25.7 million

However, the marketing efforts seem to bear fruits as the Alex Garland-directed film opened to a better-than-expected $25.7 million. Garland made his directorial debut in 2014 with ‘Ex Machina’, a film that warned against the dangers of AI. Ironically, his other film ‘Civil War’ has been promoted using the AI.

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FAQs

Which five images are at the center of the controversy in the ‘Civil War’ ad campaign?
The five images at the center of the controversy include the Sphere in blackened wreck amid a smoldering Las Vegas, a floating gun unit in a lake outside Los Angeles, troops on patrol in San Francisco, a Miami street in ruins and tour boats full of refugees on the Chicago River. These images depict the destruction caused by the war.

Why the campaign team is being criticized for using these images?
None of the images at the center of the ‘Civil War’ ad campaign has been shown in the movie. These images have been used to lure the cinema lovers and moviegoers.

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